A newspaper editor offered a reward for people who phoned in with news stories.

The editor received a call from someone saying that a truck had lost its brakes on a hill and, after picking up great speed, had crashed into and demolished a house.

"I'm not interested," he said. "That sort of thing happens all the time. It's not news."

"I know what you mean, and I thought you might feel that way, but you'll probably be more interested," said the caller, "when I tell you that it was your house."